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Vaspen Spring Water

Brief:

Vaspen is a high-end bottled water company.

Deliverables:

Logo word mark, front and back bottle labels.

Summary:

A father and son team of land developers bought property located in Eagle County, Colorado between Vail and Aspen. Originally, they intended to build a luxury resort spa. They found a spring on the land and after water testing, realized that the water was almost perfect in every way from pH levels to mineral composition. They changed their business plans and began to work on creating a high-end bottled water company. They approached me to help them work on designs for a variety of possible names for their new product. Using a hexagon shaped glass bottle, I designed multiple marks and labels. Vaspen was eventually selected
for the water brand.

Images
Date

15 October 2012 - 31 September 2014

Website Links

Colorado Best

Bloomberg